Home > News > Content Partnerships > Jaguar Presents: The Racers That Stopped The World – A Brand New Film That Will Premiere Tonight Exclusively on Sky Documentaries

Jaguar Presents: The Racers That Stopped The World – A brand new film that will premiere tonight exclusively on Sky Documentaries

This first activation as part of Jaguar’s 2-year sponsorship of Sky Documentaries tells a story about legends, told by legends.

Friday 7th of August 2020

Activation, Documentary, F1, Formula 1, Jaguar, Sky Documentaries, Sky+, Sponsorship, The Racers That Stopped The World

Sky Media

Ahead of the 70th anniversary F1 Grand Prix at Silverstone, Jaguar as the channel sponsor of Sky Documentaries, have commissioned a film that explores a technological advancement that would go on to save millions of lives, with the addition of exclusive interviews with some true motor racing icons. With the Jaguar sponsorship of Sky Documentaries launch bedded-in, Sky Media have been working with Jaguar and the team at Sky Documentaries to explore opportunities to activate the partnership across their 2-year sponsorship. Less than 3 months into the Jaguar and Sky Documentaries sponsorship activity, we are delighted to confirm that Sky will become the exclusive broadcast partner for Jaguar’s documentary – The Racers That Stopped The World.

For passionate F1 fans, petrolheads, classic car enthusiasts, or those who are simply a fan of great factual stories we have scheduled The Racers That Stopped The World, on Sky Documentaries at 8:20pm tonight, 7th August. Following the channel premiere, the film is repeated at 12:45 on Sunday 9th August, ahead of the 70th F1 Anniversary Grand Prix this weekend. If you cannot wait that long, the 30 minute documentary is available On Demand and Sky Go.

Set against the exhilarating backdrop of the 1952 Mille Miglia, this unique documentary brings together racing legends including Stirling Moss, Norman Dewis (who would have been 100 years old this week), Jackie Stewart, Derek Bell, Martin Brundle and Murray Walker, to recount the tale of one of motoring’s greatest leaps forward. This is the story of the disc brake – and much more besides.

Our thanks to Jaguar and the production company Outrun Productions & The Milk Crate Club, for creating the film. This will be the first of many mutually beneficial partnership activations with Jaguar across the next couple of years – it’s certainly a great start…