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Afternoon Movies on Channel 5

Sponsorship Opportunity 2024

The Opportunity

Opportunity to sponsor a wide-range of thrilling Made for TV Films during the lunchtimes hours. Afternoon Movies offers the opportunity to target audiences daily during weekdays, ensuring brand is front-of-mind when viewers are taking a mid-day break.

The Content

Home to guilty-pleasure made-for-tv films that are full of twists, suspense and thrills, that will take viewers on a journey into the unknown.

Previous titles include:

Woman on the Edge
What Women Want
The Wrong Babysitter
The Obsession

…and many more movies full of suspense.

Key Benefits

Scale – reach over a high level of ABC1 Adults across 10 months.
Value – 10 months of Afternoon Movies is estimated to delivery a high media value
Presence – Daily weekday presence across the only PSB to grow reach amongst upmarket audiences. This affordable opportunity allows a brand to be front-of-mind with ABC1 Adults and ABC1 Houseperson.