Extraordinary Stories on Sky HISTORY

Sponsorship Opportunity

The Opportunity

Sky HISTORY presents a unique chance for brands to partner with and sponsor Extraordinary Stories, a genre of programming that focuses on people, places and history. From pop legends and royals, to the history of Britain, we provide a chance to explore the world through a blend of biographical, cultural and even scientific storytelling By aligning with Extraordinary Stories on Sky History, your brand can reach broad audiences & align with our A-List talent with shows such as Greatest Heists with Pierce Brosnan & Ross Kemp: Shipwreck Treasure Hunter. This sponsorship offers a distinctive opportunity to integrate your brand with premium content that we know viewers love.

Key Benefits

  • Always On: A sponsorship with Sky HISTORY allows brands to have an ‘always on’ presence, granting you the opportunity to boost brand awareness and perception
  • Engaging Content: The channels bring stories to life in a relatable and enjoyable manner which we know audiences love to tune into
  • Front-of-Mind Awareness: Achieve sustained visibility with over 600 hours of content per month, ensuring your brand remains top-of-mind for viewers over a 12-month period

Audience Insight

  • Influenced By Advertising: Viewers are 20% more likely than the average to agree with the statement they notice products or brands that appear in TV programmes and films.
  • Premium Purchasers: Viewers are 20% more likely than the average to agree with the statement that they choose premium rather than standard goods and services.

Source: TGI Barb: TGB2407MO TGI GB 2024 July (viewers vs non viewers)

Scheduling & Accreditation

  • Channels: Sky HISTORY & Sky HISTORY2
  • Approx. 600 hours of content per month across both channels
  • 2 x 10” openers/closers and 6 x 5” break bumpers per hour

Contact Details

Zena Sanghera | Content & Partnership Manager
zena.sanghera@sky.uk | 0207 032 2610

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