Home > Opportunities > Sponsorship > Good Morning Sports Fans Sponsorship 2025

Sponsor Mornings on Sky Sports News

Be part of breaking the biggest sports news stories, first thing, everyday!

Why GMSF?

Sky Sports News is a dedicated sports news channel reaching fans of multiple sports, trusted by viewers and critically acclaimed by the industry. Good Morning Sports Fans specifically allows your brand to engage viewers first thing, setting the tone for the day and delivering transfer updates, injury reports, managerial decisions and breaking news stories.

The GMSF Audience

Sky Sports News helps your brand reach a desirable audience:

Heavy users of gyms/health clubs i184
Only use good quality toiletries i112
Tempted to buy products they’ve seen advertised i119
Prefer to buy products from companies who sponsor sporting events/teams i146

Sponsorship Opportunity

Reach a multitude of sports fans, at a prime moment in the day, everyday of the week.

Linear sponsorship across Good Morning Sports Fans on Sky Sports News
Digital – Sky Sports SFVOD, Digital Display across Sky Sports Web & App and 1-2 HPTO’s.
Social – Views delivered across Sky Sports social on Facebook & Instagram.
Social Branded Content – Production of a bespoke morning report. delivered across Sky Sports social on Instagram and TikTok.
Licensing – Either a 2 month license of Sky Sports News logo or a 4 month license of the Good Morning Sports Fans logo to be used on pack activity
Research – 1-2 waves of brand effectiveness research