Out of this World on BLAZE

Sponsorship Opportunity

The Opportunity

Embark on a captivating journey that takes you out of this world. From aliens and UFOs, to paranormal activity and myths, this genre package has a show for every conspiracy theory! With shows fronted by the likes of William Shatner, Craig Charles and Tony Harris, BLAZE’S Out of this World package is for viewers looking to expand their knowledge of some of the world’s most bizarre occurrences. Out of this World allows brands to have an ‘always on’ presence by boosting brand awareness and perception. Titles have ranged from The Curse of Oak Island (2023), Evidence of the Unexplained (2022), and Alien Disclosure Files (2024). In addition, themed content weeks will be air throughout 2025 (UFO Week, Monster Week, and Paranormal Week).

Audience Insights

  • Profile & Interests:
    The audience profile for BLAZE is predominantly Men 45+. 56% are working.
  • Hobbies & Interests
    The audience spend most of their time and money close to home (i160). 44% of BLAZE viewers are interesting in reading. 43% are interested in gardening, 25% are interested in DIY and 50% own a pet. 71% say they often talk about things they have seen on TV.
  • Food & Drink
    69% of BLAZE viewers say they are prepared to pay extra for better quality products and services. 31% of BLAZE viewers have drunk lager in the last month and are 13% more likely to have drunk it within the last day. 68% ate out in the last month.

Content & Scheduling

LINEAR

  • Approx. 190 hours of sponsored content per month
  • Approx. 1,520 sponsorship credits per month
  • 2 x 10” openers/closers and 6 x 5” break bumpers per hour

Contact Details

Zena Sanghera | MP Partnership Manager
Zena.Sanghera@Sky.uk | 0207 032 2610

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