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Sponsorship of Boomerang, Cartoon Network & Cartoonito

Linear & VoD Opportunity

The Opportunity

Sky Media are excited to offer your brand the opportunity to become the first exclusive sponsor of the full WBD Kids network portfolio. As both the linear & VOD sponsor of Boomerang, Cartoon Network & Cartoonito your brand will reach audiences at scale, whilst having an always-on cross-platform presence.

By partnering with the Cartoon Network family, your brand will feature in an imaginative and creative environment whilst connecting with children watching in a safe and parent-trusted digital platform. Sponsorship will enable your brand to leverage this trust and promote positive brand perceptions by aligning with some of the most iconic kids IP and franchises from Scooby Doo, Mr. Bean & Batwheels.

Scheduling and Accreditation

09:00 – 21:00 daily
Approx. 6 x 10″ idents per hour
15″ idents across Sky VoD

Key Benefits

The sponsorship delivers high OTS across desirable audiences
Kids TV is an effective environment to reach families with 67% of all Kids’ commercial TV viewing is with someone else in the home.
77% of parents let their child watch Broadcast TV because it is trusted to be safe compared to only 44% of parents letting their Kids watch YouTube because it’s safe.